Tag Archive: promo

80% Of Millennials Will Watch A TV Show After Watching A Promo Shared With Them Online

Eighty percent of Millennials are likely to watch a TV show if they have watched a promo shared with them online.

That’s according to new research from video ad tech company Unruly, which found that 80% of digital natives will tune into a TV show if someone in their social network had shared a trailer, a clip or an original promo for that show. This is compared to 66% of average TV viewers.

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